Built by SEOs, for SEOs.
Bazsy exists because buying links online was broken. Opaque pricing. Fake traffic claims. No transparency. So we fixed it.
Our mission is to make link building honest, measurable, and scalable for every SEO team — from solo founders to global agencies.
Saurabh K.
Founder & CEO · Delhi, India
From frustrated buyer to marketplace builder.
Saurabh grew up between Delhi, Beijing, and London — picking up Mandarin, Hindi, and English along the way. That trilingual background turned into a career running SEO for cross-border e-commerce brands, first in-house and later through an agency he co-founded in 2018.
Every month came with the same ritual: open six different marketplaces, export their CSVs, reconcile mismatched metrics, and pray the publishers actually existed. Traffic numbers were inflated. Pricing moved depending on who asked. Refunds required begging. Reports to clients were a patchwork of screenshots and polite guesswork.
After one particularly painful quarter — $42k spent, DR barely nudged, three publishers silently disappeared — he started writing a requirements doc for the tool he wished existed. Transparent pricing, surfaced once. Live traffic data from a trustworthy source. Ownership verified before listing. Refunds baked in.
That doc became Bazsy. The team now spans nine people across Delhi, Bangalore, and Manila, and the rule we hold ourselves to is unchanged from day one: the publisher and the buyer see the same truth.
What we stand for
Four principles that decide every product call, every pricing change, every publisher we accept or reject.
Transparency
Every metric verified. No hidden fees. Publisher and buyer see the same truth.
Quality
Manual vetting of every publisher. Live traffic data. No PBNs ever.
Buyer-first
We succeed when buyers rank. Refunds when we fall short. No questions asked.
Publisher-fair
Fast weekly payouts. Fair pricing. Respect for editorial standards.
By the numbers.
Four years, nine team members, and a marketplace that grows every single week.
2,800+
Publishers
500+
Active buyers
12M+
Links delivered
4.9/5
G2 rating
The team
A small, senior group — every hire had shipped an SEO product or run an agency before joining.
Saurabh K.
Founder & CEO
Priya N.
Head of Publisher Relations
Arjun M.
Head of Engineering
Sana I.
Head of Customer Success
Vikram J.
Head of SEO
Kavya L.
Head of Content
Rahul B.
Operations Manager
Ishita D.
Community Manager
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